STRATEGY FORMULATION & IMPLEMENTATION
S.W.O.T. Analysis For Doing Business In Japan:
a.) Japanese society (Zen): selflessness, continuous improvement - the
Japanese always strive for perfection and they try to show improvement
in the areas where they are lacking.
b.) Technology - Japan is the technology capital of the world. They
have all the new innovations before anyone else does. Now they just need
to figure out how to properly market these ideas and distribute them globally.
c.) Economy - right now the economy in Japan is very strong and the
Japanese need to use this to their advantage.
a.) Non-verbal communication practices - in the Japanese culture non-verbal
communication is practiced on a regular basis. When companies start trying
to negotiate and practice business in other countries and other cultures,
communication tends to be misinterpreted.
b.) Quickness - the Japanese culture tends to be relaxed and based
on relationship building. Other cultures are very quick with everything
including communication. Many companies fear doing business with Japanese
companies because sometimes it creates more work than is necessary with
other countries and cultures.
c.) Research and Development Capability
d.) Middle Management concept and need for open communication and learning
(Groupism and Authoritarianism in the past have been strengths but is beginning
to change because of globalization)
e.) Education - many Japanese go to other countries for extended education.
Many of these individuals tend to stay in the country in which they study
for different opportunities that Japan cannot offer them.
a.) Environmental Issues (recycling, energy saving, etc.)
b.) World's Second Largest National Market
c.) Increase of Women in Business - the Japanese are starting to see
an increase in women in management positions. This could create an opportunity
for new ideas and more creative ways for the businesses to be organized.
d.) Foreign Influences becoming more welcome - with an increase in
education outside of the country, some individuals return to Japan with
new insights to their own culture.
a.) Globalization - since Japan is an island they tend to be far away
from everyone else. This has created problems with many corporations trying
to go global.
b.) Small proportion of foreign investment - the Japanese feel they
have great products within the country and do not always support foreign
investment opportunities. This practice has deterred some companies from
trying to enter the Japanese market or from trying to create joint ventures
with Japanese companies.
Deresky, Helen. International Management. Prentice-Hall, New
Miyakoda, Tooru. Interview. February 2002.